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Reddit Stock Falls Sharply Despite Q2 Earnings Beat as User Growth Stalls

Reddit (NYSE: RDDT) stock fell more than 9% in pre-market trading on Friday, as investors looked past a strong second-quarter earnings report to focus on slowing user growth in the company's key U.S. market and its dependence on search engine traffic.
The selloff occurred despite financial results that surpassed Wall Street expectations. The company's performance was a classic example of a "beat-and-lower" scenario, where positive headline numbers were insufficient to allay deeper concerns about the platform's future growth trajectory.
Strong Results Mask User Growth Concerns
Reddit reported robust financial figures for the second quarter, beating analyst consensus on both the top and bottom lines. However, the market's attention was captured by a critical user metric.
Key Q2 2026 financial highlights include:
- Revenue: $805 million, a 61% year-over-year increase and well above the $730 million forecast.
- Earnings Per Share (EPS): $1.25, surpassing the consensus estimate of 95 cents.
- Q3 Revenue Guidance: Forecasted at $860 million to $870 million, ahead of the $829 million analysts expected.
Despite these strong results, the company disclosed that U.S. daily active unique users (DAUq) grew just 6% year-over-year to 53.2 million. More concerning for investors was that this figure represented a sequential decline, with a net loss of approximately 200,000 domestic users during the quarter. This stagnation in its highest-monetizing market became the central point of concern.
AdGoogle Dependence Under Scrutiny
The user growth slowdown validated long-held investor anxiety about Reddit's reliance on Google to attract new users. In its shareholder letter, Reddit noted that search referrals had been "choppy" during the quarter, a disclosure that fueled the stock's decline.
This follows reports from earlier in July that Google's new AI Overviews feature was potentially reducing click-through traffic to external sites like Reddit. That news had already pressured the stock and raised questions about the sustainability of Reddit's estimated $60 million annual AI data-licensing deal with the search giant. Analysts at Bernstein cited the stagnant U.S. user growth as the primary driver behind the negative market reaction.
Market Reaction and Context
The pre-market drop to $162.08 per share stood in stark contrast to the broader market, where S&P 500 and Nasdaq futures were both pointing higher. The company-specific nature of the selloff was also amplified by a cautious tone in the social media sector, set a day earlier when Meta Platforms (NASDAQ: META) shares fell on concerns over heavy capital expenditures for artificial intelligence.
Ultimately, investors weighed Reddit's strong current monetization and positive guidance against the risk that its user acquisition funnel is vulnerable to changes in Google's search algorithm and AI strategy, with the latter concern dominating Friday's trading.
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