NOWPayments Launches Zero-Fee Crypto Payout System for Businesses

Crypto payment gateway NOWPayments has launched a new infrastructure that allows businesses to conduct mass crypto payouts without incurring network fees. The system, announced on July 10, uses email addresses instead of traditional wallet addresses, a move CEO Kate Lifshits says challenges unnecessary, long-standing costs in the digital asset industry.

A New Payout Model

NOWPayments' new platform replaces wallet-based transfers with instant, email-based transactions. According to the company, this approach enables businesses to eliminate network fees, reduce operational complexity, and automate payouts at scale for recipients.

"The future of crypto payouts is not wallet-to-wallet. It is person-to-person: identified by email, delivered instantly and free to move inside the ecosystem," Lifshits stated in the announcement. The company claims the system offers several key benefits:

• Zero network fees and zero service fees
• Under-one-second delivery times
• Automated onboarding for recipients
• Fewer failed payouts and lower associated support costs

Addressing Operational Costs

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The solution targets businesses that process a high volume of payments, including affiliate platforms, marketplaces, gaming companies, and payroll providers. NOWPayments argues that these firms face significant hidden operational costs from managing traditional crypto payouts, such as collecting and validating wallet addresses, recovering failed transactions, and handling recipient support.

"The market has spent years competing over who can charge less per payout," said Lifshits. "We are asking a more important question: why should businesses pay per payout at all?"

Potential Economic Impact

According to an analysis by NOWPayments, the potential savings for businesses depend on their payout volume and the specific cryptocurrencies used. The company projects that while some firms may save thousands of dollars annually, organizations processing millions of payouts could reduce costs by hundreds of thousands of dollars each year.

To help companies estimate their potential savings, NOWPayments has also launched an online savings calculator. The tool allows businesses to compare their current payout costs against the company's new zero-fee model.