Story
Apple Executive Phil Schiller Cedes Control of App Store and Events Amid Leadership Shift
Phil Schiller, a veteran Apple Inc. executive, has relinquished his operational oversight of the company's App Store and high-profile product launch events. The move, reported by Bloomberg, marks a significant change in the company's leadership structure as it prepares for a generational transition at the highest levels.
Executive Reshuffle Details
According to the report, the 66-year-old Schiller will remain with the company in his capacity as an Apple Fellow, a role that will see him focus on unspecified initiatives rather than day-to-day management. The change comes just before John Ternus is scheduled to take over as Chief Executive Officer, with current CEO Tim Cook transitioning to the role of Executive Chairman.
Key responsibilities are being reassigned within Apple's executive team:
- Oversight of the App Store, a critical services division estimated to generate over $30 billion in annual revenue, will now fall under the services group led by Eddy Cue.
- Day-to-day management of the digital marketplace will be handled by Carson Oliver.
- Responsibility for global product launches and events is being transferred to Nola Weinstein, who will report to Kristin Huguet Quayle, Vice President of Communications and Public Relations.
AdA Broader Generational Shift
Schiller's transition is part of a wider evolution in Apple's executive suite. The company is experiencing a wave of departures by longtime leaders across its legal, payments, operations, finance, and hardware divisions. This presents an immediate organizational challenge for incoming CEO John Ternus, who will inherit a leadership team that has been significantly reshaped in a short period.
This management realignment occurs at a crucial time for the company. Apple is preparing for its next major product unveiling, scheduled for September 9, which is anticipated to feature a foldable iPhone and an updated Apple Watch lineup. The new leadership structure will be immediately tested by one of the company's most important annual events.
Read next
More on Stocks
FTC Orders Walmart, Uber, Delta to Disclose Data on Personalized Pricing
The U.S. Federal Trade Commission is demanding nine major companies, including leading retail, travel, and gig economy firms, to provide information on how they use consumer data for setting individual prices and wages.
Google Launches Gemini 4 Carbon AI Model to Bolster Cybersecurity Capabilities
Alphabet's Google has unveiled Gemini 4 Carbon, its latest AI model specifically designed for advanced cybersecurity tasks like vulnerability detection and secure code generation. The launch escalates competition with rivals OpenAI and Anthropic in the enterprise AI market.
Oracle Shares Surge After Unveiling $225 Billion Revenue Target for 2030
Oracle stock rose sharply after the company presented a long-term financial outlook targeting at least $225 billion in annual revenue by fiscal 2030, driven by its expanding AI infrastructure business.
DOJ Scrutinizes Nvidia's $12.9B Hugging Face Deal Amid Broader Antitrust Probe, Sources Say
The U.S. Department of Justice is reportedly examining Nvidia's planned $12.93 billion acquisition of AI platform Hugging Face as part of a wider, ongoing antitrust investigation into the chipmaker's market conduct.